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Jim is a creative director who helps brands adapt to digital culture through thoughtful design and AI integration. He specializes in creating digital-first work that connect with modern audiences, while guiding teams through the practical implementation of generative AI tools in their creative workflows.

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Starting as a hands-on designer who loved experimenting with emerging digital tools, Jim now leads teams that bridge traditional creative craftsmanship with new technologies. His approach combines technical knowledge with genuine enthusiasm for how AI can enhance rather than replace human creativity, making complex digital transformations feel accessible and full of possibility for brands and creative teams alike.